Expectation of design industry towards designers’ competencies in Malaysia

This thesis examines the industry’s expectations on the competencies of an industrial designer in the design industry in Malaysia. The research aims to understand the need of the industry and to serve as a reference for academicians in constructing the curricula for Industrial Design education. Acco...

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Main Author: Ho, Ying Ying
Format: Thesis
Language:English
Published: 2021
Subjects:
Online Access:http://eprints.utm.my/107085/1/HoYingYingMFTIR2021.pdf
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spelling my-utm-ep.1070852024-08-29T07:49:15Z Expectation of design industry towards designers’ competencies in Malaysia 2021 Ho, Ying Ying H Social Sciences (General) This thesis examines the industry’s expectations on the competencies of an industrial designer in the design industry in Malaysia. The research aims to understand the need of the industry and to serve as a reference for academicians in constructing the curricula for Industrial Design education. According to the literature, competencies of a designer can be categorised into three categories, namely design related knowledge, hard skills, and soft skills. These items were then coded accordingly and used as a guide in constructing the questionnaire. In the selection of samples, a total of 117 companies that recruiting designers were selected from job posting platforms as well as companies that were awarded Good Design Award by Malaysia Design Council. The questionnaire was sent to the Human Resource Department and Design Department through email. Additional copies were also distributed during design exhibitions. In the questionnaire, companies were asked to select critical competencies considered when hiring new designers. As this study is limited to Malaysian companies that hire designers, a total of 32 valid responses were collected in the end. The results indicated that knowledge on design is indeed important as a designer. However, only knowing all the tools and methods for design without actual execution is considered inadequate from the perspective of the industry. Another skill that is considered crucial for a designer is the capability in coming out with original ideas; however, the finding indicates that business mindset, which is an attribute of creating innovative design is not a necessary skill. Last but not least, having the ability to produce informative sketches showing the details on the functions and how to assemble a product is considered more important by the industry than just a pretty and impressive sketch. In sum, the findings highlighted the critical skills of industry needs, and the skills should be emphasised in the current industrial design curriculum. 2021 Thesis http://eprints.utm.my/107085/ http://eprints.utm.my/107085/1/HoYingYingMFTIR2021.pdf application/pdf en public http://dms.library.utm.my:8080/vital/access/manager/Repository/vital:156433?site_name=GlobalView&query=Expectation+of+design+industry+towards+designers%E2%80%99+competencies+in+Malaysia&queryType=vitalDismax masters Universiti Teknologi Malaysia Razak Faculty of Technology and Informatics
institution Universiti Teknologi Malaysia
collection UTM Institutional Repository
language English
topic H Social Sciences (General)
spellingShingle H Social Sciences (General)
Ho, Ying Ying
Expectation of design industry towards designers’ competencies in Malaysia
description This thesis examines the industry’s expectations on the competencies of an industrial designer in the design industry in Malaysia. The research aims to understand the need of the industry and to serve as a reference for academicians in constructing the curricula for Industrial Design education. According to the literature, competencies of a designer can be categorised into three categories, namely design related knowledge, hard skills, and soft skills. These items were then coded accordingly and used as a guide in constructing the questionnaire. In the selection of samples, a total of 117 companies that recruiting designers were selected from job posting platforms as well as companies that were awarded Good Design Award by Malaysia Design Council. The questionnaire was sent to the Human Resource Department and Design Department through email. Additional copies were also distributed during design exhibitions. In the questionnaire, companies were asked to select critical competencies considered when hiring new designers. As this study is limited to Malaysian companies that hire designers, a total of 32 valid responses were collected in the end. The results indicated that knowledge on design is indeed important as a designer. However, only knowing all the tools and methods for design without actual execution is considered inadequate from the perspective of the industry. Another skill that is considered crucial for a designer is the capability in coming out with original ideas; however, the finding indicates that business mindset, which is an attribute of creating innovative design is not a necessary skill. Last but not least, having the ability to produce informative sketches showing the details on the functions and how to assemble a product is considered more important by the industry than just a pretty and impressive sketch. In sum, the findings highlighted the critical skills of industry needs, and the skills should be emphasised in the current industrial design curriculum.
format Thesis
qualification_level Master's degree
author Ho, Ying Ying
author_facet Ho, Ying Ying
author_sort Ho, Ying Ying
title Expectation of design industry towards designers’ competencies in Malaysia
title_short Expectation of design industry towards designers’ competencies in Malaysia
title_full Expectation of design industry towards designers’ competencies in Malaysia
title_fullStr Expectation of design industry towards designers’ competencies in Malaysia
title_full_unstemmed Expectation of design industry towards designers’ competencies in Malaysia
title_sort expectation of design industry towards designers’ competencies in malaysia
granting_institution Universiti Teknologi Malaysia
granting_department Razak Faculty of Technology and Informatics
publishDate 2021
url http://eprints.utm.my/107085/1/HoYingYingMFTIR2021.pdf
_version_ 1811772244364361728