Event management body of knowledge model and risk management in Malaysian small adventure tourism Business

Risk is inherent in adventure tourism. Without risk, adventure tourism will lose its excitement and uniqueness. Therefore, managing risk in commercial adventure tourism operations is essential for the safety of travellers. Moreover, improper risk management in adventure tourism businesses may lead t...

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Bibliographic Details
Main Author: Md Zainudin, Noorfaizah
Format: Thesis
Language:English
Published: 2022
Subjects:
Online Access:http://eprints.utm.my/108048/1/NoorfaizahMdZainudinPAHIBS2022.pdf.pdf
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