The influence of halal food knowledge and trust on non-muslim consumers' halal food purchase intention
The drivers of non-Muslim consumers in Malaysia to consume halal food have become one of the topics in halal studies. Those studies mostly mentioned that health benefits become the main reason for the non-Muslim consumers to consume halal food. However, there are still perceptions amongst the non-Mu...
Saved in:
| 主要作者: | |
|---|---|
| 格式: | Thesis |
| 语言: | English |
| 出版: |
2018
|
| 主题: | |
| 在线阅读: | http://eprints.utm.my/108394/1/MasWahyuWibowoPAHIBS2018.pdf.pdf |
| 标签: |
添加标签
没有标签, 成为第一个标记此记录!
|
成为第一个发表评论!