Antecedents of export performance among Chinese smartphone manufacturers in ASEAN: The moderating effect of competitive intensity
This study explores the antecedents that influence the export performance of Chinese smartphone manufacturers in ASEAN, while considering the moderating effect of competitive intensity. Data was collected from Chinese smartphone manufacturers using questionnaires that focused on their involvement in...
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Format: | Thesis |
Language: | eng eng eng |
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2023
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Online Access: | https://etd.uum.edu.my/11063/1/permission%20to%20deposit-embargo%2036%20months-s903371.pdf https://etd.uum.edu.my/11063/2/s903371_01.pdf https://etd.uum.edu.my/11063/3/s903371_02.pdf |
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