A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis

The purpose of this study is to characterize the attitudes of owners and managers of retailing firms toward e-business. More precisely, the present study attempted to assess the perceptions of retailers particularly owners and managers of retailing firms concerning the adoption of e-business. The re...

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Main Author:	Mohter, Ghazali
Format:	Thesis
Language:	eng eng
Published:	2010
Subjects:	HF5546-5548.6 Office Management
Online Access:	https://etd.uum.edu.my/2621/1/Mohter_Hj_Ghazali.pdf https://etd.uum.edu.my/2621/2/1.Mohter_Hj_Ghazali.pdf
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id	my-uum-etd.2621
record_format	uketd_dc
spelling	my-uum-etd.26212013-07-24T12:16:55Z A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis 2010 Mohter, Ghazali Zakaria, Mustafa College of Business (COB) College of Business HF5546-5548.6 Office Management The purpose of this study is to characterize the attitudes of owners and managers of retailing firms toward e-business. More precisely, the present study attempted to assess the perceptions of retailers particularly owners and managers of retailing firms concerning the adoption of e-business. The research examined the perception of retailing firms on adopting e-business especially their perception on driving factors for adoption, the area of adoption, and the problems accompanying adoption. The sample for this study comprised retailing firms in Kangar town (Perlis State Capital). The finding shows that the normative pressure and customer orientation in particular were perceived to be important in adopting e-business. In terms of the areas of adoption, it appears that the surveyed firms' perceived e-business was to be used for communication purposes especially in the case of outbound communications. On the whole the findings from this study seemed to concur with the findings from earlier studies though the setting and respondents were different. 2010 Thesis https://etd.uum.edu.my/2621/ https://etd.uum.edu.my/2621/1/Mohter_Hj_Ghazali.pdf application/pdf eng validuser https://etd.uum.edu.my/2621/2/1.Mohter_Hj_Ghazali.pdf application/pdf eng public http://lintas.uum.edu.my:8080/elmu/index.jsp?module=webopac-l&action=fullDisplayRetriever.jsp&szMaterialNo=0000767958 masters masters Universiti Utara Malaysia
institution	Universiti Utara Malaysia
collection	UUM ETD
language	eng eng
advisor	Zakaria, Mustafa
topic	HF5546-5548.6 Office Management
spellingShingle	HF5546-5548.6 Office Management Mohter, Ghazali A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis
description	The purpose of this study is to characterize the attitudes of owners and managers of retailing firms toward e-business. More precisely, the present study attempted to assess the perceptions of retailers particularly owners and managers of retailing firms concerning the adoption of e-business. The research examined the perception of retailing firms on adopting e-business especially their perception on driving factors for adoption, the area of adoption, and the problems accompanying adoption. The sample for this study comprised retailing firms in Kangar town (Perlis State Capital). The finding shows that the normative pressure and customer orientation in particular were perceived to be important in adopting e-business. In terms of the areas of adoption, it appears that the surveyed firms' perceived e-business was to be used for communication purposes especially in the case of outbound communications. On the whole the findings from this study seemed to concur with the findings from earlier studies though the setting and respondents were different.
format	Thesis
qualification_name	masters
qualification_level	Master's degree
author	Mohter, Ghazali
author_facet	Mohter, Ghazali
author_sort	Mohter, Ghazali
title	A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis
title_short	A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis
title_full	A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis
title_fullStr	A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis
title_full_unstemmed	A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis
title_sort	study on the perception of e-business adoption among retailing firms in perlis
granting_institution	Universiti Utara Malaysia
granting_department	College of Business (COB)
publishDate	2010
url	https://etd.uum.edu.my/2621/1/Mohter_Hj_Ghazali.pdf https://etd.uum.edu.my/2621/2/1.Mohter_Hj_Ghazali.pdf
_version_	1747827389638901760

A Study on the Perception of E-Business Adoption Among Retailing Firms in Perlis

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