Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan

Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan

This study aims to determined the level of acceptance and adoption of e-commerce usage among micro business owner at baazar larut malam Jalan Lee Sam, Seremban Negeri Sembilan. Recent statistics show that total number of businesses employing web sites in Seremban is very small compared to others cit...

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Main Author: Fatimah , Talip
Format: Thesis
Language:eng
eng
Published: 2011
Subjects:
HF5001-6182 Business
Online Access:https://etd.uum.edu.my/3097/1/FATIMAH_TALIP.pdf
https://etd.uum.edu.my/3097/2/1.FATIMAH_TALIP.pdf
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id my-uum-etd.3097
record_format uketd_dc
institution Universiti Utara Malaysia
collection UUM ETD
language eng
eng
advisor Hashim, Norashidah
topic HF5001-6182 Business
spellingShingle HF5001-6182 Business
Fatimah , Talip
Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan
description This study aims to determined the level of acceptance and adoption of e-commerce usage among micro business owner at baazar larut malam Jalan Lee Sam, Seremban Negeri Sembilan. Recent statistics show that total number of businesses employing web sites in Seremban is very small compared to others city in our beloved country Malaysia. Organizations are coming under increasing pressure to adopt electronic commerce as part of the need to be efficient and competitive and to play a greater role in driving the economy.With the new century,the continued prosperity of Malaysia can no longer be taken for granted.Qualitative research method,in the form of semi-structured interviews, was used to identify factors that are important and relevant to encourage willingness to adopt. Findings indicate that owner characteristics like lack of perceived benefits,lack of knowledge and skill,perceived lack of trust are significant inhibitors while environment characteristics like competitive pressure,government support and infrastructure are significant motivators of electronic commerce in Malaysia. The model forms a basis for further research as further quantitative study,in the form of survey, can be carried out to assess the model’s validity and provide further insights into the relationships among the factors.
format Thesis
qualification_name masters
qualification_level Master's degree
author Fatimah , Talip
author_facet Fatimah , Talip
author_sort Fatimah , Talip
title Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan
title_short Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan
title_full Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan
title_fullStr Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan
title_full_unstemmed Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan
title_sort case study : acceptance and adoption on e-commerce usage among micro business owner at baazar larut malam jalan lee sam in seremban negeri sembilan
granting_institution Universiti Utara Malaysia
granting_department Othman Yeop Abdullah Graduate School of Business
publishDate 2011
url https://etd.uum.edu.my/3097/1/FATIMAH_TALIP.pdf
https://etd.uum.edu.my/3097/2/1.FATIMAH_TALIP.pdf
_version_ 1747827497919053824
spelling my-uum-etd.30972016-04-18T07:23:06Z Case Study : Acceptance and Adoption on E-Commerce Usage Among Micro Business Owner at Baazar Larut Malam Jalan Lee Sam in Seremban Negeri Sembilan 2011-12 Fatimah , Talip Hashim, Norashidah Othman Yeop Abdullah Graduate School of Business Othman Yeop Abdullah Graduate School of Business HF5001-6182 Business This study aims to determined the level of acceptance and adoption of e-commerce usage among micro business owner at baazar larut malam Jalan Lee Sam, Seremban Negeri Sembilan. Recent statistics show that total number of businesses employing web sites in Seremban is very small compared to others city in our beloved country Malaysia. Organizations are coming under increasing pressure to adopt electronic commerce as part of the need to be efficient and competitive and to play a greater role in driving the economy.With the new century,the continued prosperity of Malaysia can no longer be taken for granted.Qualitative research method,in the form of semi-structured interviews, was used to identify factors that are important and relevant to encourage willingness to adopt. Findings indicate that owner characteristics like lack of perceived benefits,lack of knowledge and skill,perceived lack of trust are significant inhibitors while environment characteristics like competitive pressure,government support and infrastructure are significant motivators of electronic commerce in Malaysia. The model forms a basis for further research as further quantitative study,in the form of survey, can be carried out to assess the model’s validity and provide further insights into the relationships among the factors. 2011-12 Thesis https://etd.uum.edu.my/3097/ https://etd.uum.edu.my/3097/1/FATIMAH_TALIP.pdf application/pdf eng validuser https://etd.uum.edu.my/3097/2/1.FATIMAH_TALIP.pdf application/pdf eng public masters masters Universiti Utara Malaysia Turban,E,Lee J,King D and Chung,H.M(2000),Electronic Commerce:A Managerial Perspective (1st. Edition),Prentice-Hall,Inc. Stair,R,Reynolds,G(2010)Information Systems,9th Edition, Course Technology,Cengage Learning. Mincheong(2010)Mar 24 2010,11:56AM EDT Malaysia among asean country http://comm215.wetpaint.com/page/Malaysia%3A+Internet+Landscape Paynter,J,Lim,J(2001),Drivers and Impediments to E-Commerce in Malaysia,Malaysian Journal of Library & Information Science,Vol.6,no.2 What is electronic commerce-http://en.wikibooks.org/wiki/E-Commerce_and_EBusiness/Concepts_and_Definitions Ainin,S(2000),Status of E-Commerce Application in Malaysia, Information Technology for Development Journal,Vol 9,3/4, 153-161 Abu Bakar A Hamid and Rohaizat Baharun(2004),“Perceptions of E-Commerce Applications in Small and Medium Enterpreneurs (SMEs),(Online), http://www.uum.edu.my. 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Hong-Cheong Looi,(No Year) A Model of Factors Influencing Electronic Commerce Adoption among SMEs in Brunei Darussalam Zikmund (2003),Business research methods,7th edition Ainin,S,Noorismawati,J,(2003),E-Commerce Stimuli and Practices in Malaysia at http://www.pacis-net.org/file/2003/papers/e-business/258.pdf John Paynter and Jackie Lim (2001)-DRIVERS AND IMPEDIMENTS TO E-COMMERCE IN MALAYSIA,Malaysian Journal of Library & Information Science,Vol.6,no.2,December 2001:1-19 Parker,C.M.(1997).“Educating Small and Medium Enterprises about Electronic Data Interchange: Exploring the Effectiveness of a Business Simulation Approach”, Unpublished PhD Thesis, Monash University,Melbourne. Poon,S.,Swatman,P.M.C.,& Vitale,M.(1996).“Electronic Networking Among Small Business in Australia-An Exploratory Study”.In 9th International Conference on EDIIOS,Bled, Slovenia,June 10-12. Reynolds,W.,Savage,W., & Williams,A (1994).Your Own Business : Guide to Success, ITP. Kiranjit,K.(2004) Consumer Protection in E http://www.une.edu.au/asiacenter/KKaur.pdf PIKOM: E-commerce industry to grow 30% annually next 3-5 year,(2010) at http://biz.thestar.com.my/news/story.asp?file=/2010/7/13/business/2010073150259&sec=business Internet in Malaysia,(2010) at http://en.wikipedia.org/wiki/Internet_in_Malaysia E-Commerce in Malaysia,(2010) at http://wiki.media-culture.org.au/index.php/E-commerce_-_Overview_-_Malaysia Malaysia:Internet Landscape, (2010) at http://comm215.wetpaint.com/page/Malaysia%3A+Internet+Landscape Off to an early start internet in Malaysia (2010),at http://www.itu.int/asean2001/reports/material/MYS%20CS.pdf exploring the determinants of e-commerce usage in the hotel industry in thailand: an empirical study (2005) http://tourism.wu-wien.ac.at/jitt/JITT_7_34_Sahadev_Islam.pdf E-commerce in Malaysia: Perceived Benefits and Barriers (2003),http://www.vikalpa.com/pdf/articles/2003/2003_july_sep_77_82.pdf Malaysia Internet Subscribers to Double by 2012 - http://www.internetworldstats.com/asia/my.htm

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