The Use of Choice Modelling in Assessing Tourists Destinations: A Case Study of Redang Marine Park (RMP) Malaysia
This study employs the Choice Modelling (CM) Technique, in particular the Contingent Ranking (CR) method, to measure the economic value of the Redang Marine Park (RMP) system in Malaysia. The reason for using CR is to understand which islands in the RMP system the tourists prefer. Knowing the island...
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| Format: | Thesis |
| Language: | eng |
| Published: |
2012
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| Subjects: | |
| Online Access: | https://etd.uum.edu.my/3707/1/3567.pdf |
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