Corporate social responsibility and organizational commitment of semiconductor companies in Kulim High Tech Park, Kedah : Employees perspectives

The fact that corporate social responsibility has been an increasing focus in today‟s business world cannot be denied. Numerous organizations have started to understand that they should adopt corporate social responsibility practices as a strategy to gain and sustain their competitive advantages. Du...

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Main Author: Seah, Yett Ming
Format: Thesis
Language:eng
eng
Published: 2014
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Online Access:https://etd.uum.edu.my/4211/1/s814500.pdf
https://etd.uum.edu.my/4211/7/s814500_abstract.pdf
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id my-uum-etd.4211
record_format uketd_dc
institution Universiti Utara Malaysia
collection UUM ETD
language eng
eng
advisor Arif, Nurhaizal Azam
topic HD28-70 Management
Industrial Management
spellingShingle HD28-70 Management
Industrial Management
Seah, Yett Ming
Corporate social responsibility and organizational commitment of semiconductor companies in Kulim High Tech Park, Kedah : Employees perspectives
description The fact that corporate social responsibility has been an increasing focus in today‟s business world cannot be denied. Numerous organizations have started to understand that they should adopt corporate social responsibility practices as a strategy to gain and sustain their competitive advantages. Due to the little attention given to CSR strategies related to employee‟s commitment until recent years, Malaysia has remained largely unexplored. The aim of this research is to investigate the influences of Corporate Social Responsibility (CSR) toward organizational commitment in Malaysia. This study will investigate CSR through four dimensions of responsibilities, namely, economic responsibility, law responsibility, ethically responsibility and discretionary responsibility. Social exchange theory and social identity theory will help explore the preferences toward CSR dimensions, and to identify relationship between CSR and organizational commitment. This study was conducted in semiconductor companies at Kulim High Tech Park in Kedah. The model was tested on a sample of 150 executive officers working in Kulim High Tech Park. Findings indicated a significant positive relationship between CSR practices and employee organizational commitment. Meanwhile, ethical responsibility was the most significantly related of the factors to influencing organizational commitment. Organizations should emphasize the CSR action for enhancing employee‟s organizational commitment and improving organizational performance by emphasizing more on ethical actions related to CSR activities.
format Thesis
qualification_name masters
qualification_level Master's degree
author Seah, Yett Ming
author_facet Seah, Yett Ming
author_sort Seah, Yett Ming
title Corporate social responsibility and organizational commitment of semiconductor companies in Kulim High Tech Park, Kedah : Employees perspectives
title_short Corporate social responsibility and organizational commitment of semiconductor companies in Kulim High Tech Park, Kedah : Employees perspectives
title_full Corporate social responsibility and organizational commitment of semiconductor companies in Kulim High Tech Park, Kedah : Employees perspectives
title_fullStr Corporate social responsibility and organizational commitment of semiconductor companies in Kulim High Tech Park, Kedah : Employees perspectives
title_full_unstemmed Corporate social responsibility and organizational commitment of semiconductor companies in Kulim High Tech Park, Kedah : Employees perspectives
title_sort corporate social responsibility and organizational commitment of semiconductor companies in kulim high tech park, kedah : employees perspectives
granting_institution Universiti Utara Malaysia
granting_department College of Law, Government and International Studies (COLGIS)
publishDate 2014
url https://etd.uum.edu.my/4211/1/s814500.pdf
https://etd.uum.edu.my/4211/7/s814500_abstract.pdf
_version_ 1776103635175866368
spelling my-uum-etd.42112023-01-12T02:54:11Z Corporate social responsibility and organizational commitment of semiconductor companies in Kulim High Tech Park, Kedah : Employees perspectives 2014 Seah, Yett Ming Arif, Nurhaizal Azam College of Law, Government and International Studies (COLGIS) College of Law, Goverment and International Studies (COLGIS) HD28-70 Management. Industrial Management The fact that corporate social responsibility has been an increasing focus in today‟s business world cannot be denied. Numerous organizations have started to understand that they should adopt corporate social responsibility practices as a strategy to gain and sustain their competitive advantages. Due to the little attention given to CSR strategies related to employee‟s commitment until recent years, Malaysia has remained largely unexplored. The aim of this research is to investigate the influences of Corporate Social Responsibility (CSR) toward organizational commitment in Malaysia. This study will investigate CSR through four dimensions of responsibilities, namely, economic responsibility, law responsibility, ethically responsibility and discretionary responsibility. Social exchange theory and social identity theory will help explore the preferences toward CSR dimensions, and to identify relationship between CSR and organizational commitment. This study was conducted in semiconductor companies at Kulim High Tech Park in Kedah. The model was tested on a sample of 150 executive officers working in Kulim High Tech Park. Findings indicated a significant positive relationship between CSR practices and employee organizational commitment. Meanwhile, ethical responsibility was the most significantly related of the factors to influencing organizational commitment. Organizations should emphasize the CSR action for enhancing employee‟s organizational commitment and improving organizational performance by emphasizing more on ethical actions related to CSR activities. 2014 Thesis https://etd.uum.edu.my/4211/ https://etd.uum.edu.my/4211/1/s814500.pdf text eng public https://etd.uum.edu.my/4211/7/s814500_abstract.pdf text eng public masters masters Universiti Utara Malaysia Aaron, C., & Ronit, G. (2007). Predicting absenteeism and turnover intentions by past absenteeism and work attitudes. Career Development international , 12(5), 416-432. Abdullah. M.H, & Rashid. N.R. (2012). The implementation of corporate social responsibility (CSR) programs and its impact on employee organizational citizenship behavior. International journal of business and commerce, 2(1),67-75. Albdour, A.A, & Altarawneh, I.I. (2012). Corporate social responsibility and employee engagement in jordan. International journal of business and management, 7(16), 89-105. 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