The antecendents and consequences of service quality in the health insurance industry in Saudi Arabia
The main purpose of this study was to investigate the antecedents and the consequences of service quality in the Saudi health insurance industry. Specifically, it aimed at investigating both the mediating effect of customer satisfaction on the relationship between perceived service quality and cu...
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Format: | Thesis |
Language: | eng eng |
Published: |
2015
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Online Access: | https://etd.uum.edu.my/5440/1/s93430.pdf https://etd.uum.edu.my/5440/2/s93430_abstract.pdf |
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