Online Grocery System

The purpose of this project is to develop an interactive online grocery shopping system for the eGrocer Company. eGrocer is a specialist grocery retailer in the Kedah state of Malaysia that wants to transform its single store business into a thriving online brand. Presently, the majority of eGrocer...

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Main Author: Ng, Swee Hoon
Format: Thesis
Language:eng
eng
Published: 2002
Subjects:
Online Access:https://etd.uum.edu.my/639/1/NG_SWEE_HOON.pdf
https://etd.uum.edu.my/639/2/1.NG_SWEE_HOON.pdf
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spelling my-uum-etd.6392013-07-24T12:08:16Z Online Grocery System 2002 Ng, Swee Hoon Sekolah Siswazah Sekolah Siswazah TX Home economics The purpose of this project is to develop an interactive online grocery shopping system for the eGrocer Company. eGrocer is a specialist grocery retailer in the Kedah state of Malaysia that wants to transform its single store business into a thriving online brand. Presently, the majority of eGrocer business comes in the form of grocery retail. By establishing a local reputation for stocking the fresh non-perishable grocery products and understanding customers' requirements, eGrocer gets a lot of customers as a result of word-of-mouth recommendation by satisfied customers. However, the location for eGrocer store is away from the main shopping district and so it does not attract a lot of people who were just passing. In the offline model, eGrocer buys stocks it expects to sell. When the eGrocer model goes online, it is able to sell a greater range of grocery products, cross-sell and up-sell a number of items to a national market. Therefore, the system provides a user-friendly web pages and effective advertising medium to promote grocery products at cheaper costs. Addtionally, eGrocer can build online community features that bring together shoppers from around the world to chat, share ideas, and learn about new products. The online community features enable eGrocer to has an alternative route for potential customers to come into the site. The System Development Life Cycle (SDLC) methodology is used to develop the online grocery system. 2002 Thesis https://etd.uum.edu.my/639/ https://etd.uum.edu.my/639/1/NG_SWEE_HOON.pdf application/pdf eng validuser https://etd.uum.edu.my/639/2/1.NG_SWEE_HOON.pdf application/pdf eng public masters masters Universiti Utara Malaysia
institution Universiti Utara Malaysia
collection UUM ETD
language eng
eng
topic TX Home economics
spellingShingle TX Home economics
Ng, Swee Hoon
Online Grocery System
description The purpose of this project is to develop an interactive online grocery shopping system for the eGrocer Company. eGrocer is a specialist grocery retailer in the Kedah state of Malaysia that wants to transform its single store business into a thriving online brand. Presently, the majority of eGrocer business comes in the form of grocery retail. By establishing a local reputation for stocking the fresh non-perishable grocery products and understanding customers' requirements, eGrocer gets a lot of customers as a result of word-of-mouth recommendation by satisfied customers. However, the location for eGrocer store is away from the main shopping district and so it does not attract a lot of people who were just passing. In the offline model, eGrocer buys stocks it expects to sell. When the eGrocer model goes online, it is able to sell a greater range of grocery products, cross-sell and up-sell a number of items to a national market. Therefore, the system provides a user-friendly web pages and effective advertising medium to promote grocery products at cheaper costs. Addtionally, eGrocer can build online community features that bring together shoppers from around the world to chat, share ideas, and learn about new products. The online community features enable eGrocer to has an alternative route for potential customers to come into the site. The System Development Life Cycle (SDLC) methodology is used to develop the online grocery system.
format Thesis
qualification_name masters
qualification_level Master's degree
author Ng, Swee Hoon
author_facet Ng, Swee Hoon
author_sort Ng, Swee Hoon
title Online Grocery System
title_short Online Grocery System
title_full Online Grocery System
title_fullStr Online Grocery System
title_full_unstemmed Online Grocery System
title_sort online grocery system
granting_institution Universiti Utara Malaysia
granting_department Sekolah Siswazah
publishDate 2002
url https://etd.uum.edu.my/639/1/NG_SWEE_HOON.pdf
https://etd.uum.edu.my/639/2/1.NG_SWEE_HOON.pdf
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