The determinants of behavioural intention to adopt mobile banking among university students

This study examined the behavioural intention and determinants to adopt mobile banking services among university students in Malaysia. In line with the objectives of the study the Unified Theory of Acceptance and Use of Technology model was utilised to investigate and explain the relationship betwee...

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Main Author:	Chiam, Tzeh Yew
Format:	Thesis
Language:	eng eng eng
Published:	2020
Subjects:	T58.5-58.64 Information technology HF5415.33 Consumer Behavior.
Online Access:	https://etd.uum.edu.my/8607/1/Deposit%20Permission_s94583.pdf https://etd.uum.edu.my/8607/2/s94583_01.pdf https://etd.uum.edu.my/8607/3/s94583_references.docx
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id	my-uum-etd.8607
record_format	uketd_dc
spelling	my-uum-etd.86072021-09-05T07:39:57Z The determinants of behavioural intention to adopt mobile banking among university students 2020 Chiam, Tzeh Yew Thi, Lip Sam Abdullah, Shahmir Sivaraj Othman Yeop Abdullah Graduate School of Business Othman Yeop Abdullah Graduate School of Business T58.5-58.64 Information technology HF5415.33 Consumer Behavior. This study examined the behavioural intention and determinants to adopt mobile banking services among university students in Malaysia. In line with the objectives of the study the Unified Theory of Acceptance and Use of Technology model was utilised to investigate and explain the relationship between performance expectancy; effort expectancy; social influence; perceived financial costs and perceived risk on behavioural intention to adopt mobile banking among the undergraduates. Besides, the moderating effect of prior internet banking experience on behavioural intention to adopt mobile banking services was also being examined. Quantitative approach using self administered survey questionnaires was adopted. A total of 220 usable responses were received from university students in Malaysia which accounted to a 55% response rate. A combination of SPSS and the PLS-SEM methods were used to analyse the collected data. The findings indicated significant relationships between performance expectancy; social influence; perceived financial costs; perceived risk and the behavioural intention to adopt mobile banking services among university students in Malaysia. Effort expectancy on the other hand had no significant relationship to the adoption of mobile banking among the university students. This research also provided evidence that prior internet banking experience among the same consumers had a moderating effect on the relationship between social influence and behavioural intention to adopt mobile banking services. The implications based on the findings of this study for financial institutions such as banks would be able to better reconfigure and realign their policies and plans when seeking to promote mobile banking services to their clients in the future. Towards this end, the methodological limitations and potential avenues for future research were also identified and hitherto explained. 2020 Thesis https://etd.uum.edu.my/8607/ https://etd.uum.edu.my/8607/1/Deposit%20Permission_s94583.pdf text eng staffonly https://etd.uum.edu.my/8607/2/s94583_01.pdf text eng public https://etd.uum.edu.my/8607/3/s94583_references.docx text eng public other doctoral Universiti Utara Malaysia
institution	Universiti Utara Malaysia
collection	UUM ETD
language	eng eng eng
advisor	Thi, Lip Sam Abdullah, Shahmir Sivaraj
topic	T58.5-58.64 Information technology HF5415.33 Consumer Behavior.
spellingShingle	T58.5-58.64 Information technology HF5415.33 Consumer Behavior. Chiam, Tzeh Yew The determinants of behavioural intention to adopt mobile banking among university students
description	This study examined the behavioural intention and determinants to adopt mobile banking services among university students in Malaysia. In line with the objectives of the study the Unified Theory of Acceptance and Use of Technology model was utilised to investigate and explain the relationship between performance expectancy; effort expectancy; social influence; perceived financial costs and perceived risk on behavioural intention to adopt mobile banking among the undergraduates. Besides, the moderating effect of prior internet banking experience on behavioural intention to adopt mobile banking services was also being examined. Quantitative approach using self administered survey questionnaires was adopted. A total of 220 usable responses were received from university students in Malaysia which accounted to a 55% response rate. A combination of SPSS and the PLS-SEM methods were used to analyse the collected data. The findings indicated significant relationships between performance expectancy; social influence; perceived financial costs; perceived risk and the behavioural intention to adopt mobile banking services among university students in Malaysia. Effort expectancy on the other hand had no significant relationship to the adoption of mobile banking among the university students. This research also provided evidence that prior internet banking experience among the same consumers had a moderating effect on the relationship between social influence and behavioural intention to adopt mobile banking services. The implications based on the findings of this study for financial institutions such as banks would be able to better reconfigure and realign their policies and plans when seeking to promote mobile banking services to their clients in the future. Towards this end, the methodological limitations and potential avenues for future research were also identified and hitherto explained.
format	Thesis
qualification_name	other
qualification_level	Doctorate
author	Chiam, Tzeh Yew
author_facet	Chiam, Tzeh Yew
author_sort	Chiam, Tzeh Yew
title	The determinants of behavioural intention to adopt mobile banking among university students
title_short	The determinants of behavioural intention to adopt mobile banking among university students
title_full	The determinants of behavioural intention to adopt mobile banking among university students
title_fullStr	The determinants of behavioural intention to adopt mobile banking among university students
title_full_unstemmed	The determinants of behavioural intention to adopt mobile banking among university students
title_sort	determinants of behavioural intention to adopt mobile banking among university students
granting_institution	Universiti Utara Malaysia
granting_department	Othman Yeop Abdullah Graduate School of Business
publishDate	2020
url	https://etd.uum.edu.my/8607/1/Deposit%20Permission_s94583.pdf https://etd.uum.edu.my/8607/2/s94583_01.pdf https://etd.uum.edu.my/8607/3/s94583_references.docx
_version_	1747828422308003840

The determinants of behavioural intention to adopt mobile banking among university students

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