Determinants of mobile shopping behaviour: a study among students in UUM
Rapid changing in technology have resulted in altering the ways of shopping from physical to virtual which be access through online. This technology has a significant shift in the retail industry to ensure they can sustain and continue to have the customer by fast the implementation of web-based tec...
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| Format: | Thesis |
| Language: | eng eng eng |
| Published: |
2020
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| Subjects: | |
| Online Access: | https://etd.uum.edu.my/9060/1/s824994_01.pdf https://etd.uum.edu.my/9060/2/s824994_02.pdf https://etd.uum.edu.my/9060/3/s824994_references.docx |
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