Exploring cultural differences in processing visual communication design on Islamic commodification in advertising
Visual communication design is a necessity in advertising. However, it carries differentinterpretations by different audiences. Therefore, this study was conducted to discoverIslamic commodification signs on advertisements, with attempts to understand the meanings of thosesigns, and to investigate t...
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Main Author: | Mohd Fauzi Harun |
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Format: | thesis |
Language: | eng |
Published: |
2021
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Subjects: | |
Online Access: | https://ir.upsi.edu.my/detailsg.php?det=6870 |
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