Reinterpreting social lifestyle of urban culture within the context of consumerism through print media (IR)

This research project investigated the value of social lifestyle of urban culture within shopping malls, through the concept of consumerism that manifest the sense of satisfaction, desire and obsession toward brands and commodities. The research sought vast aspirations and interactions of modern urb...

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Main Author:	Mohammad Khizal Mohamed Saat
Format:	thesis
Language:	eng
Published:	2016
Subjects:	HF Commerce
Online Access:	https://ir.upsi.edu.my/detailsg.php?det=851
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id	oai:ir.upsi.edu.my:851
record_format	uketd_dc
spelling	oai:ir.upsi.edu.my:8512020-02-27 Reinterpreting social lifestyle of urban culture within the context of consumerism through print media (IR) 2016 Mohammad Khizal Mohamed Saat HF Commerce This research project investigated the value of social lifestyle of urban culture within shopping malls, through the concept of consumerism that manifest the sense of satisfaction, desire and obsession toward brands and commodities. The research sought vast aspirations and interactions of modern urban lifestyle in experiencing everyday life in the context of materialism and urbanism. The key elements in the research project consist of obsession, emotion, behavior and social interaction. The key artists involved in this research are Andy Warhol, Guillaume Bijl, Peter Blake, Cleas Oldenburg Christo and Jean-Claude, Richard Hamilton, Eduardo Paolozzi, Andre Grusky, Denis Darzacq, Duane Hanson, Barbara Kruger, Claude Closky, and Lou Brothers. The reference artworks carried out a suggestion of how the belief system on consumer lifestyle had been projected and developed. The concept of Urban and Shopping Malls, and the concept of Materialism within Consumerism were used to contextualised the research project. A studio practice method was used through studio experimentation, selfreflection, critique sessions, and contextual review approaches. The research projects contribution to the field of Fine Art has been to establish the collective issues of new culture of status, leisure and social relationship as new symbolic forms of representation of meaning in shopping malls. The research project contributed in correlating of how shopping malls could become as a continuous changing incubator in producing and shaping current urban trending enthusiastic and culture behavior of desire, satisfaction and expression. Furthermore it would become as a suggestion for new perspective on mind set towards urban culture lifestyle and turn as new culture of desire and satisfaction in everyday life experience. 2016 thesis https://ir.upsi.edu.my/detailsg.php?det=851 https://ir.upsi.edu.my/detailsg.php?det=851 text eng closedAccess Doctoral Universiti Pendidikan Sultan Idris Fakulti Seni, Komputeran dan Industri Kreatif N/A
institution	Universiti Pendidikan Sultan Idris
collection	UPSI Digital Repository
language	eng
topic	HF Commerce
spellingShingle	HF Commerce Mohammad Khizal Mohamed Saat Reinterpreting social lifestyle of urban culture within the context of consumerism through print media (IR)
description	This research project investigated the value of social lifestyle of urban culture within shopping malls, through the concept of consumerism that manifest the sense of satisfaction, desire and obsession toward brands and commodities. The research sought vast aspirations and interactions of modern urban lifestyle in experiencing everyday life in the context of materialism and urbanism. The key elements in the research project consist of obsession, emotion, behavior and social interaction. The key artists involved in this research are Andy Warhol, Guillaume Bijl, Peter Blake, Cleas Oldenburg Christo and Jean-Claude, Richard Hamilton, Eduardo Paolozzi, Andre Grusky, Denis Darzacq, Duane Hanson, Barbara Kruger, Claude Closky, and Lou Brothers. The reference artworks carried out a suggestion of how the belief system on consumer lifestyle had been projected and developed. The concept of Urban and Shopping Malls, and the concept of Materialism within Consumerism were used to contextualised the research project. A studio practice method was used through studio experimentation, selfreflection, critique sessions, and contextual review approaches. The research projects contribution to the field of Fine Art has been to establish the collective issues of new culture of status, leisure and social relationship as new symbolic forms of representation of meaning in shopping malls. The research project contributed in correlating of how shopping malls could become as a continuous changing incubator in producing and shaping current urban trending enthusiastic and culture behavior of desire, satisfaction and expression. Furthermore it would become as a suggestion for new perspective on mind set towards urban culture lifestyle and turn as new culture of desire and satisfaction in everyday life experience.
format	thesis
qualification_name
qualification_level	Doctorate
author	Mohammad Khizal Mohamed Saat
author_facet	Mohammad Khizal Mohamed Saat
author_sort	Mohammad Khizal Mohamed Saat
title	Reinterpreting social lifestyle of urban culture within the context of consumerism through print media (IR)
title_short	Reinterpreting social lifestyle of urban culture within the context of consumerism through print media (IR)
title_full	Reinterpreting social lifestyle of urban culture within the context of consumerism through print media (IR)
title_fullStr	Reinterpreting social lifestyle of urban culture within the context of consumerism through print media (IR)
title_full_unstemmed	Reinterpreting social lifestyle of urban culture within the context of consumerism through print media (IR)
title_sort	reinterpreting social lifestyle of urban culture within the context of consumerism through print media (ir)
granting_institution	Universiti Pendidikan Sultan Idris
granting_department	Fakulti Seni, Komputeran dan Industri Kreatif
publishDate	2016
url	https://ir.upsi.edu.my/detailsg.php?det=851
_version_	1747832921197117440

Reinterpreting social lifestyle of urban culture within the context of consumerism through print media (IR)

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