Pengaruh faktor kos, ekonomi dan sosial terhadap kebarangkalian mengulangi lawatan dalam kalangan pelancong domestik ke Pantai Teluk Nipah, Pulau Pangkor

Pengaruh faktor kos, ekonomi dan sosial terhadap kebarangkalian mengulangi lawatan dalam kalangan pelancong domestik ke Pantai Teluk Nipah, Pulau Pangkor

<p>Kajian ini bertujuan mengenalpasti pengaruh faktor kos, ekonomi dan sosial terhadap</p><p>kebarangkalian lawatan dalam kalangan pelancong domestik ke Pantai Teluk Nipah,</p><p>Pulau Pangkor. Oleh itu, kajian ini menggunakan Kae...

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Main Author: Farah Zulaikha Mokhtar
Format: thesis
Language:zsm
Published: 2021
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PL Languages and literatures of Eastern Asia
Africa
Oceania
Online Access:https://ir.upsi.edu.my/detailsg.php?det=8737
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institution Universiti Pendidikan Sultan Idris
collection UPSI Digital Repository
language zsm
topic PL Languages and literatures of Eastern Asia
Africa
Oceania
spellingShingle PL Languages and literatures of Eastern Asia
Africa
Oceania
Farah Zulaikha Mokhtar
Pengaruh faktor kos, ekonomi dan sosial terhadap kebarangkalian mengulangi lawatan dalam kalangan pelancong domestik ke Pantai Teluk Nipah, Pulau Pangkor
description <p>Kajian ini bertujuan mengenalpasti pengaruh faktor kos, ekonomi dan sosial terhadap</p><p>kebarangkalian lawatan dalam kalangan pelancong domestik ke Pantai Teluk Nipah,</p><p>Pulau Pangkor. Oleh itu, kajian ini menggunakan Kaedah Kos Perjalanan Individu</p><p>(ITCM) sebagai alat untuk mengira nilai ekonomi kawasan pelancongan pinggir</p><p>pantai berdasarkan perbelanjaan individu pelancong. Dengan menggunakan</p><p>pensampelan bertujuan, sebanyak 168 soal selidik diedarkan dalam kalangan</p><p>pelancong tempatan yang telah bermalam di Pulau Pangkor pada 23 hingga 27</p><p>Disember 2017. Penggunaan model kajian diadaptasi daripada kajian Raziah (2003)</p><p>yang mana model sebelum ini adalah daripada Jamal & Redzuan (1997). Namun</p><p>dalam kajian ini, terdapat beberapa item pembolehubah yang ditambah seperti kos</p><p>cenderamata, kos internet, kos telefon dan kos perbelanjaan rekreasi. Ordinary Least</p><p>Square (OLS), min dan analisis logistik dikira untuk mendapatkan kos jumlah</p><p>perbelanjaan dalam kalangan pelancong tempatan. Nilai R2 menunjukkan 98.8%</p><p>perubahan dalam kos yang dianggar boleh dijelaskan oleh kos perjalanan. Analisis</p><p>logistik menunjukkan bahawa pembolehubah seperti jumlah kos 842. 0 1 dan</p><p>pendapatan 720. 0 2 adalah faktor penentu pengaruh utama dan ketara</p><p>menjejaskan kebarangkalian lawatan ke pantai Teluk Nipah. Kesimpulannya,</p><p>penemuan ini juga menyokong hubungan negatif antara jumlah kos dan</p><p>kebarangkalian lawatan. Oleh itu, jika jumlah kos (TC) berkurangan, kebarangkalian</p><p>lawatan individu akan meningkat pada masa akan datang. Keputusan analisis</p><p>menunjukkan kebarangkalian lawatan dalam kalangan pelancong domestik ke Pantai</p><p>Teluk Nipah adalah 82.4 %. Walau bagaimanapun, umur ( 0.030) 3 bukanlah faktor</p><p>pengaruh utama dalam menentukan kebarangkalian lawatan ke pantai Teluk Nipah.</p><p>Implikasi kajian menunjukkan bahawa pihak berkuasa tempatan harus memainkan</p><p>peranan dalam menyediakan pakej harga pelancongan yang berpatutan agar</p><p>pelancong dapat membuat lawatan ulangan ke Pulau Pangkor pada masa akan datang.</p>
format thesis
qualification_name
qualification_level Master's degree
author Farah Zulaikha Mokhtar
author_facet Farah Zulaikha Mokhtar
author_sort Farah Zulaikha Mokhtar
title Pengaruh faktor kos, ekonomi dan sosial terhadap kebarangkalian mengulangi lawatan dalam kalangan pelancong domestik ke Pantai Teluk Nipah, Pulau Pangkor
title_short Pengaruh faktor kos, ekonomi dan sosial terhadap kebarangkalian mengulangi lawatan dalam kalangan pelancong domestik ke Pantai Teluk Nipah, Pulau Pangkor
title_full Pengaruh faktor kos, ekonomi dan sosial terhadap kebarangkalian mengulangi lawatan dalam kalangan pelancong domestik ke Pantai Teluk Nipah, Pulau Pangkor
title_fullStr Pengaruh faktor kos, ekonomi dan sosial terhadap kebarangkalian mengulangi lawatan dalam kalangan pelancong domestik ke Pantai Teluk Nipah, Pulau Pangkor
title_full_unstemmed Pengaruh faktor kos, ekonomi dan sosial terhadap kebarangkalian mengulangi lawatan dalam kalangan pelancong domestik ke Pantai Teluk Nipah, Pulau Pangkor
title_sort pengaruh faktor kos, ekonomi dan sosial terhadap kebarangkalian mengulangi lawatan dalam kalangan pelancong domestik ke pantai teluk nipah, pulau pangkor
granting_institution Universiti Pendidikan Sultan Idris
granting_department Fakulti Sains Kemanusiaan
publishDate 2021
url https://ir.upsi.edu.my/detailsg.php?det=8737
_version_ 1776104560902799360
spelling oai:ir.upsi.edu.my:87372023-03-03 Pengaruh faktor kos, ekonomi dan sosial terhadap kebarangkalian mengulangi lawatan dalam kalangan pelancong domestik ke Pantai Teluk Nipah, Pulau Pangkor 2021 Farah Zulaikha Mokhtar PL Languages and literatures of Eastern Asia, Africa, Oceania <p>Kajian ini bertujuan mengenalpasti pengaruh faktor kos, ekonomi dan sosial terhadap</p><p>kebarangkalian lawatan dalam kalangan pelancong domestik ke Pantai Teluk Nipah,</p><p>Pulau Pangkor. Oleh itu, kajian ini menggunakan Kaedah Kos Perjalanan Individu</p><p>(ITCM) sebagai alat untuk mengira nilai ekonomi kawasan pelancongan pinggir</p><p>pantai berdasarkan perbelanjaan individu pelancong. Dengan menggunakan</p><p>pensampelan bertujuan, sebanyak 168 soal selidik diedarkan dalam kalangan</p><p>pelancong tempatan yang telah bermalam di Pulau Pangkor pada 23 hingga 27</p><p>Disember 2017. Penggunaan model kajian diadaptasi daripada kajian Raziah (2003)</p><p>yang mana model sebelum ini adalah daripada Jamal & Redzuan (1997). Namun</p><p>dalam kajian ini, terdapat beberapa item pembolehubah yang ditambah seperti kos</p><p>cenderamata, kos internet, kos telefon dan kos perbelanjaan rekreasi. Ordinary Least</p><p>Square (OLS), min dan analisis logistik dikira untuk mendapatkan kos jumlah</p><p>perbelanjaan dalam kalangan pelancong tempatan. Nilai R2 menunjukkan 98.8%</p><p>perubahan dalam kos yang dianggar boleh dijelaskan oleh kos perjalanan. Analisis</p><p>logistik menunjukkan bahawa pembolehubah seperti jumlah kos 842. 0 1 dan</p><p>pendapatan 720. 0 2 adalah faktor penentu pengaruh utama dan ketara</p><p>menjejaskan kebarangkalian lawatan ke pantai Teluk Nipah. Kesimpulannya,</p><p>penemuan ini juga menyokong hubungan negatif antara jumlah kos dan</p><p>kebarangkalian lawatan. Oleh itu, jika jumlah kos (TC) berkurangan, kebarangkalian</p><p>lawatan individu akan meningkat pada masa akan datang. Keputusan analisis</p><p>menunjukkan kebarangkalian lawatan dalam kalangan pelancong domestik ke Pantai</p><p>Teluk Nipah adalah 82.4 %. Walau bagaimanapun, umur ( 0.030) 3 bukanlah faktor</p><p>pengaruh utama dalam menentukan kebarangkalian lawatan ke pantai Teluk Nipah.</p><p>Implikasi kajian menunjukkan bahawa pihak berkuasa tempatan harus memainkan</p><p>peranan dalam menyediakan pakej harga pelancongan yang berpatutan agar</p><p>pelancong dapat membuat lawatan ulangan ke Pulau Pangkor pada masa akan datang.</p> 2021 thesis https://ir.upsi.edu.my/detailsg.php?det=8737 https://ir.upsi.edu.my/detailsg.php?det=8737 text zsm closedAccess Masters Universiti Pendidikan Sultan Idris Fakulti Sains Kemanusiaan <p>Abildtrup, J. & Garcia, S, Tu, G. (2013). 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