Competitive intelligence for business : a study on facebook as a marketing strategy /
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Main Author: | |
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Format: | Thesis Book |
Language: | English |
Published: |
2017.
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Subjects: | |
Online Access: | http://studentsrepo.um.edu.my/9187/ |
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LEADER | 01569cam a2200397 i 4500 | ||
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001 | u1093939 | ||
003 | SIRSI | ||
005 | 201804171231 | ||
008 | 180417s2017 my a m 000 0 eng | ||
040 | |a UMM |e rda | ||
043 | |a a-my--- | ||
090 | |a Q175 |b UM 2017 Mus | ||
100 | 1 | |a Musadek, Balqis Fatanah Md, |e author. | |
245 | 1 | 0 | |a Competitive intelligence for business : |b a study on facebook as a marketing strategy / |c Balqis Fatanah Md Musadek. |
264 | 1 | |c 2017. | |
300 | |a xix, 165 leaves : |b illustrations ; |c 30 cm. | ||
336 | |a text |2 rdacontent | ||
337 | |a unmediated |2 rdamedia | ||
337 | |a computer |2 rdamedia | ||
338 | |a volume |2 rdacarrier | ||
338 | |a computer disc |2 rdacarrier | ||
502 | |b M.Sc. |c Jabatan Pengajian Sains dan Teknologi, Fakulti Sains, Universiti Malaya |d 2017. | ||
504 | |a Bibliography: leaves 113-127. | ||
530 | |a Also issued in CD. | ||
650 | 0 | |a Business intelligence |z Malaysia. | |
650 | 0 | |a Business enterprises |z Malaysia |x Management. | |
650 | 0 | |a Social media |x Marketing. | |
650 | 0 | |a Social marketing. | |
650 | 0 | |a Internet advertising. | |
650 | 0 | |a Strategic planning. | |
710 | 2 | |a Universiti Malaya. |b Jabatan Pengajian Sains dan Teknologi, |e degree granting institution. | |
856 | 4 | 1 | |u http://studentsrepo.um.edu.my/9187/ |
596 | |a 1 25 | ||
900 | |a NSR NSM | ||
999 | |a Q175 UM 2017 MUS |w LC |c 1 |i A517052195 |d 4/10/2018 |f 4/10/2018 |g 1 |l STACKS |m P01UTAMA |r Y |s Y |t TESIS |u 3/10/2018 |1 STEM | ||
999 | |a Q175 UM 2017 MUS |w LC |c 1 |i A517068822 |d 9/11/2018 |f 9/11/2018 |g 1 |l STACKS |m P25UMARCHI |r N |s Y |t CD |u 9/11/2018 |1 STEM |