Consumer's perception of fast food restaurants in Malaysia /
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Main Author: | |
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Format: | Thesis Book |
Language: | English |
Published: |
1993.
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LEADER | 01368cam a2200325 a 4500 | ||
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001 | u348152 | ||
003 | SIRSI | ||
008 | 911205s1993 my t 00 1 eng m | ||
035 | |a ABS-0564 | ||
040 | |a UMM |d UME | ||
043 | |a a-my--- | ||
090 | |a HF5415.32 |b Tan | ||
091 | |a Microfiche 12578. | ||
099 | |a 658.834 2 |b Tan | ||
100 | 1 | 0 | |a Tan, Hooi Kang. |
245 | 1 | 0 | |a Consumer's perception of fast food restaurants in Malaysia / |c by Tan Hooi Kang. |
260 | |c 1993. | ||
300 | |a x, 102 leaves : |c illus. ; |c 30 cm. | ||
500 | |a Also available on microfiche. Kuala Lumpur : Perpustakaan Universiti Malaya, 1996. 2 fiches : negative ; 10x15 cm. | ||
502 | |a Dissertation (M.B.A.) -- Fakulti Ekonomi dan Pentadbiran, University Malaya, 1994. | ||
504 | |a Bibliography: leaves 94-101. | ||
650 | 0 | |a Fast food restaurants |z Malaysia. | |
650 | 0 | |a Consumer satisfaction |z Malaysia. | |
650 | 0 | |a Consumer behavior |z Malaysia. | |
710 | 2 | 0 | |a Universiti Malaya. |b Fakulti Ekonomi dan Pentadbiran. |
948 | |a 01/03/1994 |b 25/11/2000 | ||
596 | |a 1 9 | ||
999 | |a HF5415.32 TAN |w LC |c 1 |i A504527640 |d 8/8/2000 |l STACKS |m P01UTAMA |n 60 |r Y |s Y |t TESIS |u 2/3/1994 | ||
999 | |a HF5415.32 TAN |w LC |c 2 |i A504528265 |d 1/12/2014 |e 1/12/2014 |l STACKS |m P01UTAMA |n 100 |r Y |s Y |t TESIS |u 2/3/1994 | ||
999 | |a TESIS 658.834 2 TAN |w LC |c 1 |i A506301531 |d 14/8/2002 |l DISCARD |m P09EKONOMI |n 1 |r Y |s Y |t TESIS |u 9/10/1997 |