Consumers' attitudes towards direct marketing in Malaysia /

Consumers' attitudes towards direct marketing in Malaysia /

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书目详细资料
主要作者: Yap, Sook Neok
格式: Thesis 图书
语言:English
出版: 1998.
主题:
Direct marketing > Malaysia
Consumers > Malaysia > Attitudes
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实物特征
Item Description:Microfiche. Kuala Lumpur : University of Malaya Library, 1998. 1 fiche : negative ; 11 x 15 cm.
实物描述:58 leaves [append.] : ill. ; 29 cm.
参考书目:Bibliography: leaves 54-58.

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