Brand name vs. country image effects : Chinese consumer evaluation of hybrid products /

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Bibliographic Details
Main Author: Hu, Xiaohong
Format: Thesis Book
Language:English
Published: 1998.
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035 |a ACK-0142 
040 |a UMM 
090 |a HB71  |b NUS 1998 Hu 
100 1 0 |a Hu, Xiaohong. 
245 1 0 |a Brand name vs. country image effects :  |b Chinese consumer evaluation of hybrid products /  |c Hu Xiaohong. 
260 |c 1998. 
300 |a v, 123 leaves :  |b ill. ;  |c 30 cm. 
502 |a Dissertation (M.Sc.) -- National University of Singapore, 1998. 
504 |a Bibliography: leaves 89-97. 
948 |a 29/04/2000  |b 31/12/2002 
596 |a 1 
999 |a HD31 NUS 1998 HU  |w LC  |c 1  |i A509520290  |l B_KOM4  |m P01UTAMA  |r Y  |s Y  |t TESIS  |u 12/11/2002  |o .PUBLIC. BKOM 4 : 43716