Brand personality extension : a categorization perspective /
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Main Author: | |
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Format: | Thesis Book |
Language: | English |
Published: |
2002.
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LEADER | 00751nam a2200205 a 4500 | ||
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001 | u518473 | ||
003 | SIRSI | ||
008 | 910522s2002 si a v 00 10 eng m | ||
035 | |a ACZ-6430 | ||
040 | |a UMM | ||
090 | |a HB71 |b NUS 2002 Sun | ||
100 | 1 | 0 | |a Sun, Christine Yin Cheng. |
245 | 1 | 0 | |a Brand personality extension : |b a categorization perspective / |c Christine Sun Yin Cheng. |
260 | |c 2002. | ||
300 | |a vi, 75, [27], xi leaves : |b ill. ; |c 30 cm. | ||
502 | |a Dissertation (M.Sc.) -- National University of Singapore, 2002. | ||
504 | |a Bibliography: leaves i-xi. | ||
948 | |a 08/11/2003 |b 08/11/2003 | ||
596 | |a 1 | ||
999 | |a HB71 NUS 2002 SUN |w LC |c 1 |i A511145754 |d 31/12/2011 |e 31/12/2011 |l B_KOM4 |m P01UTAMA |n 1 |r Y |s Y |t TESIS |u 10/11/2003 |o .PUBLIC. BKOM 4 : 43696 |