Empirical investigation of franchisor services as antecedent of franchisee satisfaction : the disconfirmation paradigm approach /

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Bibliographic Details
Main Author: Zainab Ahmad
Format: Thesis Book
Language:English
Published: 2004
Subjects:
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LEADER 00978cam a2200253 a 4500
001 u717117
003 SIRSI
008 040204s2004 my a t 00 eng m
035 |a ADA-1824 
040 |a UME 
043 |a a-my--- 
099 |a HF5630  |b UMP 2004 Zaia 
100 0 0 |a Zainab Ahmad. 
245 1 0 |a Empirical investigation of franchisor services as antecedent of franchisee satisfaction :  |b the disconfirmation paradigm approach /  |c Zainab Ahmad. 
260 |c 2004 
300 |a xvi, 349 leaves :  |b ill.; /  |c 29 cm. 
502 |a Thesis (Ph.D.) -- Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2004. 
504 |a Bibliography: leaves 230-244. 
650 0 |a Franchises (Retail trade)  |z Malaysia. 
650 0 |a Consumer satisfaction  |z Malaysia. 
710 2 0 |a Universiti Malaya.  |b Fakulti Perniagaan dan Perakaunan. 
948 |a 04/02/2004  |b 04/02/2004 
596 |a 1 
999 |a HF5630 UMP 2004 ZAIA  |w LC  |c 1  |i A512513050  |d 9/2/2006  |f 9/2/2006  |g 1  |l STACKS  |m P01UTAMA  |r Y  |s Y  |t TESIS  |u 9/2/2006