Empirical investigation of franchisor services as antecedent of franchisee satisfaction : the disconfirmation paradigm approach /
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Main Author: | |
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Format: | Thesis Book |
Language: | English |
Published: |
2004
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LEADER | 00978cam a2200253 a 4500 | ||
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001 | u717117 | ||
003 | SIRSI | ||
008 | 040204s2004 my a t 00 eng m | ||
035 | |a ADA-1824 | ||
040 | |a UME | ||
043 | |a a-my--- | ||
099 | |a HF5630 |b UMP 2004 Zaia | ||
100 | 0 | 0 | |a Zainab Ahmad. |
245 | 1 | 0 | |a Empirical investigation of franchisor services as antecedent of franchisee satisfaction : |b the disconfirmation paradigm approach / |c Zainab Ahmad. |
260 | |c 2004 | ||
300 | |a xvi, 349 leaves : |b ill.; / |c 29 cm. | ||
502 | |a Thesis (Ph.D.) -- Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2004. | ||
504 | |a Bibliography: leaves 230-244. | ||
650 | 0 | |a Franchises (Retail trade) |z Malaysia. | |
650 | 0 | |a Consumer satisfaction |z Malaysia. | |
710 | 2 | 0 | |a Universiti Malaya. |b Fakulti Perniagaan dan Perakaunan. |
948 | |a 04/02/2004 |b 04/02/2004 | ||
596 | |a 1 | ||
999 | |a HF5630 UMP 2004 ZAIA |w LC |c 1 |i A512513050 |d 9/2/2006 |f 9/2/2006 |g 1 |l STACKS |m P01UTAMA |r Y |s Y |t TESIS |u 9/2/2006 |