Retailer corporate branding : internet and high street compared /

Retailer corporate branding : internet and high street compared /

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Bibliographic Details
Main Author: Syarifah Faridah Syed Alwi
Format: Thesis Book
Language:English
Published: 2006.
Subjects:
Brand name products > Management > Case studies.
Retail trade > Management.
Brand name products > Marketing.
Corporate image.
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