Private Label Brand : factors influencing purchase preferences in hypermarkets in Klang Valley, Malaysia /
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| Main Author: | |
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| Format: | Thesis Book |
| Language: | English |
| Published: |
2007.
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| Subjects: | |
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| LEADER | 01147cam a2200277 a 4500 | ||
|---|---|---|---|
| 001 | u744704 | ||
| 003 | SIRSI | ||
| 005 | 200709041140 | ||
| 008 | 070904s2007 my a t 000 0 eng m | ||
| 040 | |a UMK |d UMM | ||
| 090 | |a HF1008 |b UM 2007 Cho | ||
| 098 | |a HF1008 |b UM 2007 Cho | ||
| 100 | 1 | |a Choo, Wee Li | |
| 245 | 1 | 0 | |a Private Label Brand : |b factors influencing purchase preferences in hypermarkets in Klang Valley, Malaysia / |c Choo, Wee Li. |
| 260 | |c 2007. | ||
| 300 | |a x, 139 leaves : |b ill. ; |c 30 cm | ||
| 502 | |a Dissertation (M.B.A.) -- Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2007. | ||
| 504 | |a Bibliography: leaves 109-116. | ||
| 610 | 2 | 0 | |a Private Label Brand. |
| 650 | 0 | |a Brand name products |x Economic aspects |z Malaysia. | |
| 650 | 0 | |a Consumers' preferences |z Malaysia. | |
| 710 | 2 | |a Universiti Malaya. |b Fakulti Perniagaan dan Perakaunan. | |
| 596 | |a 1 19 | ||
| 900 | |a SK | ||
| 999 | |a HF1008 UM 2007 CHO |w LC |c 1 |i A511800205 |d 2/10/2007 |f 2/10/2007 |g 1 |l STACKS |m P19KOTA |r Y |s Y |t TESIS |u 2/10/2007 | ||
| 999 | |a HF1008 UM 2007 CHO |w LC |c 1 |i A511800170 |d 12/1/2019 |e 12/1/2019 |f 20/11/2007 |g 1 |l STACKS |m P01UTAMA |n 5 |r Y |s Y |t TESIS |u 20/11/2007 | ||