The study of antecedents of customer loyalty towards established mobile service providers in Malaysia /
Saved in:
| Main Author: | |
|---|---|
| Format: | Thesis Book |
| Language: | English |
| Published: |
2010.
|
| Subjects: | |
| Online Access: | http://studentsrepo.um.edu.my/id/eprint/2218 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| LEADER | 01569cam a2200337 a 4500 | ||
|---|---|---|---|
| 001 | u797942 | ||
| 003 | SIRSI | ||
| 005 | 201010121128 | ||
| 008 | 101012s2010 my a t 000 0 eng m | ||
| 040 | |a UMM |d UMK |d AUM |e rda | ||
| 043 | |a a-my--- | ||
| 090 | |a HF1008 |b UM 2010 Yap | ||
| 098 | |a HF1008 |b UM 2010 Yap | ||
| 100 | 1 | |a Yap, Nicole Chen Yan. | |
| 245 | 1 | 4 | |a The study of antecedents of customer loyalty towards established mobile service providers in Malaysia / |c Nicole Yap Chen Yan. |
| 260 | |c 2010. | ||
| 300 | |a ix, 84, [11] leaves : |b ill. ; |c 30 cm. | ||
| 502 | |a Dissertation (M.B.A.) -- Jabatan Pemasaran dan Sistem Maklumat, Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2010. | ||
| 504 | |a Bibliography: leaves 74-84. | ||
| 530 | |a Also issued in CD. | ||
| 650 | 0 | |a Customer loyalty |z Malaysia |v Case studies. | |
| 650 | 0 | |a Cell phone services industry |x Customer services |z Malaysia. | |
| 650 | 0 | |a Cell phone services industry |z Malaysia |x Management. | |
| 650 | 0 | |a Cell phones |x Marketing |z Malaysia. | |
| 710 | 2 | |a Universiti Malaya. |b Jabatan Pemasaran dan Sistem Maklumat. | |
| 856 | 4 | 1 | |u http://studentsrepo.um.edu.my/id/eprint/2218 |
| 900 | |a SJMK-ZA | ||
| 596 | |a 1 19 25 | ||
| 999 | |a HF1008 UM 2010 YAP |w LC |c 1 |i A514512745 |d 7/12/2016 |e 7/12/2016 |f 11/3/2011 |g 1 |l STACKS |m P01UTAMA |n 7 |r Y |s Y |t TESIS |u 10/3/2011 | ||
| 999 | |a HF1008 UM 2010 YAP |w LC |c 1 |i A514479727 |d 11/4/2011 |f 11/4/2011 |g 1 |l STACKS |m P19KOTA |r Y |s Y |t TESIS |u 6/4/2011 | ||
| 999 | |a HF1008 UM 2010 YAP |w LC |c 1 |i A514481439 |d 12/10/2018 |f 12/10/2018 |g 1 |l STACKS |m P25UMARCHI |r Y |s Y |t CD |u 1/11/2017 |1 AHSS | ||