Virtual brand personality, customer satisfaction and brand loyalty in online banking industry /

Saved in:

书目详细资料
主要作者:	Ong, Khian Sin
格式:	Thesis 图书
语言:	English
出版:	2009.
主题:	Internet banking > Malaysia > Case studies. Banks and banking > Customer services > Information technology > Malaysia. Corporate image > Malaysia > Psychological aspects. Brand loyalty > Malaysia > Case studies. Consumer satisfaction > Malaysia > Case studies.
在线阅读:	http://studentsrepo.um.edu.my/id/eprint/3354
标签:	添加标签没有标签, 成为第一个标记此记录!

相似书籍

Factors affecting brand loyalty among Malaysian consumers in their choice of mobile phone brands /
由: Lew, Bel Lee Peng
出版: (2010)

Corporate brand experience : its relationship with corporate brand atributes, corporate image, customer satisfaction and customer loyalty in an online setting /
由: Zalfa Laili Hamzah

Role of brand personality and consumer brand identification on hypermarket brand evaluation and loyalty development among Malaysian customers
由: Nikhashemi, Seyed Rajab
出版: (2015)

A study on the determinants of customer loyalty using internet banking website in Malaysia /
由: Beh, Valerie Yin Yee
出版: (2009)

Intervening role of loyalty reward programs and E-word-of-mouth on smartphone brand loyalty in Malaysia
由: Mohammadi, Alireza
出版: (2019)

Relationship of functional and relational value to behavioral intention of bank customers in Malaysia /
由: Nasreen Khan
出版: (2012)

Consumer perceptions towards fashion retailer loyalty programs and their impact on consumer loyalty /
由: Tee, Yee Hsia
出版: (2009)

Mergers and acquisitions in Malaysian banking : case study of Bumiputra-Commerce Bank Berhad and Southern Bank Berhad /
由: Tong, Weon Chee
出版: (2012)

Relationships between customer satisfaction and service loyalty : users' perception on telecommucation service providers in Malaysia /
由: Chong, Hui Ling
出版: (2008)

Productivity Dynamics of Malaysian Banking Institutions
由: Khong, Roy Wye Leong
出版: (2006)

The response of bank lending to interest rate changes : the case of Malaysia /
由: Tee, Cheong Guan
出版: (2001)

الجوائز المادية مقابل الخدمات المصرفية بنك قطر الوطني الإسلامِي أنموذجاً : دراسة فقهية تطبيقية
由: شمري، نايف نهار
出版: (2012)

Survey on customer's perception of their main banker's value disciplines and service loyalty : a case of retail banking customers in Malaysia /
由: Ng, Oy Lin
出版: (2010)

Brand loyalty on sport shoes purchase : a Malaysian perspective
由: Chong, Justin
出版: (2000)

The impact of corporate image on customer loyalty of Islamic Banks in Malaysia: integrating resource-based and institutional theory /
由: Osman, 'Ismah
出版: (2011)

Brand loyalty and purchase intention in Malaysian automotive industry /
由: Leong Wei Yuen
出版: (2003)

Peningkatan productiviti dan kualiti dalam sebuah bank perdagangan : satu kajian khusus ke atas konsep pusat perniagaan komersial dan tatacara baru proses perniagaan /
由: Mohammad Rodzi Ismail
出版: (1997)

Factors influencing Arab and non-Arab customers' satisfaction towards banks in Malaysia /
由: Al-Mallah, Nada Tareq
出版: (2012)

Customer loyalty in financial services from a service-dominant logic perspective /
由: Kat, Mui Ling
出版: (2010)

Consumer perceptions of brand loyalty towards ethnocentrism in Malaysia /
由: Foo, Choi Wan
出版: (2007)

Retailer corporate branding : internet and high street compared /
由: Syarifah Faridah Syed Alwi
出版: (2006)

Service branding in Malaysia : consumer perspective on banking service /
由: Sharizal Hashim
出版: (2006)

The antecedents of corporate brand image and its consequence to customer loyalty of Islamic bank in Malaysia /
由: Siti Ngayesah Ab Hamid
出版: (2020)

Customer-based brand equity of the sportswear market in Malaysia /
由: Emilia Rosemera Uzir
出版: (2010)

Challenges in managing human resources in the 21st century : the views of human resource professionals of selected financial institutions in Malaysia /
由: Mazlina Ahmad Zayadah
出版: (1998)

The effects of technology anxiety and brand trust on the relationship between brand management's elements and brand loyalty: Malaysian car consumer's perspective

مدى توفر مقومات تطبيق نظام محاسبة المسؤلية في بنك فلسطين المحدود : ‏ ‏دراسة تطبيقية / ‏
由: كلاب، يعرب جميل عبد الرازق
出版: (2008)

Outsourcing of information systems in Bumiputra-Commerce Bank Berhad /
由: Muzaffar Shah bin Mustaffa
出版: (2002)

The influence of instafamous characteristics on brand image /
由: Nik Ridhuwan Ilya Ilyas
出版: (2020)

Determining effect of website usability and satisfaction on loyality and positive word-of-mouth : Malaysia internet banking /
由: Tan, Hui Lee
出版: (2010)

Measuring service quality : a case study of United Malayan Banking Corporation Berhad /
由: Raja Nor Izah Raja Jaafar
出版: (1996)

Influences of customer-based brand equity and destination competitiveness on destination loyalty in Malaysia
由: Wong, Philip Pong Weng
出版: (2014)

Performance of Islamic banking scheme at foreign banks : a Malaysian case study /
由: Tamanni, Luqyan
出版: (2002)

حوكمة الشركات وأثرها على كفاءة سوق فلسطين للأوراق المالية / ‏
由: أبو موسرى، أشرف درويش
出版: (2008)

Antecedents of brand loyalty in the commercial airline industry : a case study in the Malaysian context /
由: Mustapha, Hadj Smail
出版: (2013)

A case study on the indentification of non-traditional commercial banking opportunities available to a foreign commerical bank operating in Singapore /
由: Fong, Mervyn Mun Ngin
出版: (1991)

Relationships between customer satisfaction, service quality, Feng Shui and corporate image of a Malaysian company
由: Wong, Shin Yee
出版: (2015)

The effect of mergers and acquisitions of the performance of Malaysian banking institutions : case study on Bank of Commerce and RHB Bank /
由: Norhasimah Mohd Nor
出版: (2000)

Challenges facing Malaysian e-commerce companies in establishing global brands /
由: Noor Azli Othman
出版: (2001)

الرقابة الشرعية على المصارف الإسلامية : البنك الإسلامي الأردني نموذجا /
由: شيخ، سفيان محمد حسن
出版: (2006)

Services hosted by the Perpustakaan Sultan Abdul Samad, Universiti Putra Malaysia with Cooperation MySyL Group