Pemasaran buku ilmiah di Malaysia : kajian kes Pusat Penerbitan Universiti (UPENA) Universiti Teknologi Mara /
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| Main Author: | |
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| Format: | Thesis Book |
| Language: | Malay |
| Published: |
2010.
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| Subjects: | |
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| LEADER | 01154cam a2200277 a 4500 | ||
|---|---|---|---|
| 001 | u824771 | ||
| 003 | SIRSI | ||
| 005 | 201103091146 | ||
| 008 | 110309s2010 my a t 000 0 may m | ||
| 040 | |a UMM | ||
| 043 | |a a-my--- | ||
| 090 | |a Z278 |b UM 2010 Ridaa | ||
| 100 | 0 | |a Ridzuan Ahmad@Awang. | |
| 245 | 1 | 0 | |a Pemasaran buku ilmiah di Malaysia : |b kajian kes Pusat Penerbitan Universiti (UPENA) Universiti Teknologi Mara / |c Ridzuan Bin Ahmad @ Awang. |
| 260 | |c 2010. | ||
| 300 | |a [1] xi, 129 leaves : |b ill. ; |c 30 cm. | ||
| 502 | |a Dissertation (M.Publish.Stud.)) -- Jabatan Pengajian Media, Fakulti Sastera dan Sains Sosial, Universiti Malaya, 2010. | ||
| 504 | |a Bibliography: leaves 89-92. | ||
| 650 | 0 | |a Book industries and trade |z Malaysia |x Marketing. | |
| 650 | 0 | |a Booksellers and bookselling |z Malaysia. | |
| 650 | 0 | |a Publishers and publishing |z Malaysia |x Marketing. | |
| 650 | 0 | |a Scholarly publishing |x Economic aspects |z Malaysia. | |
| 710 | 2 | 0 | |a Universiti Malaya. |b Jabatan Pengajian Media. |
| 900 | |a NHS | ||
| 596 | |a 1 | ||
| 999 | |a Z278 UM 2010 RIDAA |w LC |c 1 |i A514402626 |d 5/4/2017 |e 5/4/2017 |f 23/6/2011 |g 1 |l STACKS |m P01UTAMA |n 6 |r Y |s Y |t TESIS |u 22/6/2011 | ||