Personality characteristics as antecedents of word of mouth in travel industry : comparison of online versus offline environment /

Personality characteristics as antecedents of word of mouth in travel industry : comparison of online versus offline environment /

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書目詳細資料
主要作者:	Borhani, Mina
格式:	Thesis 圖書
語言:	English
出版:	2011.
主題:	Tourism. Word-of-mouth advertising. Marketing.
在線閱讀:	http://studentsrepo.um.edu.my/id/eprint/1614
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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