Customer loyalty in financial services from a service-dominant logic perspective /
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Main Author: | |
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Format: | Thesis Book |
Language: | English |
Published: |
2010.
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001 | u854069 | ||
003 | SIRSI | ||
005 | 201204031201 | ||
008 | 120403s2010 my a t 000 0 eng m | ||
040 | |a UMM |d UMK | ||
043 | |a a-my--- | ||
090 | |a HF1008 |b UM 2010 Kat | ||
098 | |a HF1008 |b UM 2010 Kat | ||
100 | 1 | |a Kat, Mui Ling. | |
245 | 1 | 0 | |a Customer loyalty in financial services from a service-dominant logic perspective / |c Kat Mui Ling. |
260 | |c 2010. | ||
300 | |a [2] iv, 80 [44] leaves : |b ill. ; |c 30 cm. | ||
502 | |a Dissertation (M.B.A.) -- Fakulti Perniagaan dan Perakaunan, Universiti Malaya, 2010. | ||
504 | |a Bibliography: leaves [i-x]. | ||
530 | |a Also issued in CD. | ||
650 | 0 | |a Customer loyalty |z Malaysia |v Case studies. | |
650 | 0 | |a Financial services industry |x Customer services |z Malaysia. | |
710 | 2 | |a Universiti Malaya. |b Fakulti Perniagaan dan Perakaunan. | |
900 | |a NHS-ZA | ||
596 | |a 1 19 | ||
999 | |a HF1008 UM 2010 KAT |w LC |c 1 |i A514621326 |d 31/10/2012 |f 31/10/2012 |g 1 |l STACKS |m P01UTAMA |r Y |s Y |t TESIS |u 31/10/2012 | ||
999 | |a HF1008 UM 2010 KAT |w LC |c 1 |i A514621207 |d 14/12/2012 |f 14/12/2012 |g 1 |l STACKS |m P19KOTA |r Y |s Y |t TESIS |u 13/12/2012 |