The antecedents of social media adoption : a study on the role of media needs and innovation characteristics /

The antecedents of social media adoption : a study on the role of media needs and innovation characteristics /

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书目详细资料
主要作者:	Izzal Asnira Zolkepli (Author)
格式:	Thesis 图书
语言:	English
出版:	2014
主题:	Social media > Economic aspects > Malaysia. Marketing > Technological innovations > Malaysia.
标签:	添加标签没有标签, 成为第一个标记此记录!

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