Pragmatics Language 10 Speech acts (Linguistics) 10 Politeness (Linguistics) 9 Conversation analysis 8 English language 8 Social aspects 7 Malay language 5 Semantics 4 Compliments 3 Discourse analysis 3 Oral communication 3 Study and teaching 3 Business Malay 2 Compliments in literature 2 Connotation (Linguistics) 2 Cross-cultural studies 2 Data processing 2 Language and languages 2 Linguistics 2 Mass media and language 2 Moral and ethical aspects 2 Patients 2 Usage 2 Written communication 2 Activity programs 1 Activity programs in education 1 Advertising 1 Applied linguistics 1 Autism 1