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  1. 1
    The effectiveness of information and communication technology (ICT) introduction in enhancing customer relationship management (CRM) : a study on the Malaysian banking /
    由 Vimala Kadiresan
    出版 2008
    主題: “...Banks and banking Customer services Information technology Malaysia....”
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  2. 2
    Virtual brand personality, customer satisfaction and brand loyalty in online banking industry /
    由 Ong, Khian Sin
    出版 2009
    主題: “...Banks and banking Customer services Information technology Malaysia....”
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