James W. Fernandez

James W. Fernandez (born 1930) is an American anthropologist. He has written extensively and developed several theories, though his primary work is in the rhetorical camp of anthropology and focuses on the role of metaphors and tropes in culture. Fernandez is influenced by postmodernism, which he uses as a lens through which to conduct anthropology. He has conducted fieldwork in Spain and West Africa, most notably among the Fang people regarding the Bwiti cult, as represented by his work ''Bwiti.''  Fernandez has taught at several American universities and continues to teach as a professor emeritus of anthropology and social sciences at the University of Chicago. He earned a Guggenheim Fellowship for research in the social sciences in 2003. Provided by Wikipedia