Internal branding as a predictor of employee brand commitment : role of perceived organizational support and employee engagement /

相似書籍

• Employees' brand commitment in the service industry : luxury hotel chains in Malaysia /
  由: Cheng, Siew Yee
  出版: (2011)
• Consumer evaluation of brand extensions
  由: Ning, Jessie Ting Ay
  出版: (2000)
• The interplay between product concept and brand personality : effects on inferences and brand extensions /
  由: Kum, Doreen
  出版: (2003)
• The influence of instafamous characteristics on brand image /
  由: Nik Ridhuwan Ilya Ilyas
  出版: (2020)
• Retailer corporate branding : internet and high street compared /
  由: Syarifah Faridah Syed Alwi
  出版: (2006)