Factors affecting consumer purchasing intention : a study of online shopping in Bangladesh /

Online shopping has become more popular and important avenue for organizations as they face fierce competition. Also, the growing utilization of internet among the youth in Bangladesh has given a rising prospect to the online sellers. In the event that online sellers are aware of the factors influen...

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Bibliographic Details
Main Author: Nayeem, Abdur Rakib (Author)
Format: Thesis
Language:English
Published: Kuala Lumpur : Kulliyyah of Economics and Management Sciences, International Islamic University Malaysia, 2017
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Online Access:Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library.
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