Factors affecting pre-loved items purchase intention among Malaysian youth consumers /
The main focus of this research is to determine the factors affecting pre-loved items purchase intention among Malaysian youth consumers by using the theory of planned behavior (TPB). A pre-loved item is not new and has been owned and used before. The word pre-loved is used to make the item seems mo...
محفوظ في:
المؤلف الرئيسي: | Fatimah Zakiah binti Shaharuddin (مؤلف) |
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التنسيق: | أطروحة |
اللغة: | English |
منشور في: |
Kuala Lumpur :
Kulliyyah of Economics and Management Sciences, International Islamic University Malaysia,
2019
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الموضوعات: | |
الوصول للمادة أونلاين: | Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library. |
الوسوم: |
إضافة وسم
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