Online Grocery Shopping: A Consumer Behaviour Perspective

In this study , we will see what are the common factors that empirically influence the buyingbehavior of customers through online click of a mouse as opposed throughthe traditional brick-mortar way.

Saved in:
Bibliographic Details
Main Author: Govindasamy, Devananthan
Format: Thesis
Published: 2008
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!