A Case Study Of Digi's Branding Success
This study tracks the course DiGi took to bring about a recognizable brand name from its humble origin. The study look at the alignment of branding with DiGi vision and mission as well as other corporate efforts to deliver its promise to customers and stakeholders alike against competition.
Saved in:
| Main Author: | |
|---|---|
| Format: | Thesis |
| Published: |
2008
|
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|