The effect of service quality and corporate image on staffs’ loyalty in UiTM Kelantan Branch / Nurul Qusna Mohd Zaki
This study investigated the staff loyalty among academic and non-academic staffs of University Technology MARA (UiTM) Kelantan Branch. Using quota sampling procedures, the 50 questionnaires were distributed to academic staff and then 50 questionnaires to non-academic staff in UiTM Kelantan Branch. A...
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| Format: | Thesis |
| Language: | English |
| Published: |
2011
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| Online Access: | https://ir.uitm.edu.my/id/eprint/32858/1/32858.pdf |
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