Purchase intention and actual purchase behavior of halal bakery products among consumers in Petaling district Selangor / Nurzulain Zulkifli
The emerging bakery industry in Malaysia has shown that the bakery industry has great potential to further develop and grow, especially in terms of product development and services offered. However, due to this advances and development, the halal issue regarding these bakery products has raised t...
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| Format: | Thesis |
| Language: | English |
| Published: |
2020
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/60057/1/60057.pdf |
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