Customers' loyalty towards Telekom Malaysia Berhad Services / Hafiz Mohd Adham
Today's companies face their toughest competition ever. To survive, a company has to win customers and outperform competitors, often by moving from a product and selling philosophy to a customer and marketing philosophy. Successful companies in today's marketplace have become adept at deve...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
2000
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/75396/1/75396.pdf |
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