Banking marketing of deposits accounts on promotional tools / Babelin Bellon
As financial institutions grows like mushrooms in rainy day, question of "How many big banks there will be?" is difficult to see. With the intention to be remained there, actions, strategies and decisions of marketing is suggested to be made. This dissertation of "Banking Marketing of...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
1996
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/95642/1/95642.pdf |
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