Factors Influencing Motivation towards Venturing into Mobile Phone Businesses in Malaysia

This thesis investigates the significance of individual factors to determine business venturing in mobile phone stores with motivation factors as moderators. The framework of this thesis is built on the views of (1) individual factors (2) motivation factors and, (3) venture in mobile phone stores. I...

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Bibliographic Details
Main Author: Law, Kyra Ley Sy
Format: Thesis
Language:English
Published: 2020
Subjects:
Online Access:http://ir.unimas.my/id/eprint/28967/4/kyra%20ley.pdf
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