The Effect of Cognitive Image, Affective Image and Internet Platform on Overall Destination Image of Bako National Park, Sarawak
Destination image is an impression held by individuals towards a tourist attraction. It has been a powerful affect to tourist as they may start their holiday by doing informal analysis of several destinations that they are considering to visit. The aim of this research is to examine the effect of de...
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Format: | Thesis |
Language: | English English |
Published: |
2020
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Online Access: | http://ir.unimas.my/id/eprint/33120/5/Ellderea%20Grace.pdf http://ir.unimas.my/id/eprint/33120/7/Ellderea%20ft.pdf |
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