Entrepreneurs’ And Customers’ Engagement, Motivation And Satisfaction Towards Online Video-based Training And Advertisement

This research emerged from the researcher‟s concern and reviews on the weaknesses of the Bumiputera Small Medium Enterprises, SME entrepreneurs in marketing and network business. The purpose of this research is to explore the entrepreneurs‟ and customers‟ engagement, motivation and satisfaction towa...

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Bibliographic Details
Main Author: Mohd Dahlan, Mariani
Format: Thesis
Language:English
Published: 2021
Subjects:
Online Access:http://eprints.usm.my/53223/1/MARIANI%20BINTI%20MOHD%20DAHLAN%20-%20TESIS24.pdf
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