Evaluating Strategies for E-Commerce Sites : A Malaysian Perspective

An organisation needs to evaluate its strategy for e-commerce site constantly due to the dynamic nature of the Internet. Using the ‘AIPD’ model developed by Simeon, this research attempts to evaluate strategies for e-commerce site for Malaysian Internet banking environment. There are 10 commercial...

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Bibliographic Details
Main Author: Sherlin, G. Subramaniam
Format: Thesis
Language:eng
eng
Published: 2003
Subjects:
Online Access:https://etd.uum.edu.my/1140/1/SHERLIN_SUBRAMANIAM.pdf
https://etd.uum.edu.my/1140/2/1.SHERLIN_SUBRAMANIAM.pdf
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