Mission Statement Practice: Cascading Impact on Firm Performance

Gaps in the existing literature especially in respect of mission statement contributions to firm performance and the consistency that mission statements have been reported to be amongst the most popularly used management tool the world over provide the rationales to the current study. It is a cross-...

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Bibliographic Details
Main Author: Ismail, Abd. Isa
Format: Thesis
Language:eng
eng
Published: 2003
Subjects:
Online Access:https://etd.uum.edu.my/1941/1/ABD._ISA_B._ISMAIL.pdf
https://etd.uum.edu.my/1941/2/1.ABD._ISA_B._ISMAIL.pdf
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