Factors related to online shopping intention among young men in Kuala Lumpur
The purpose of this study is to investigate the relationship of perceived ease of use, perceived usefulness, product variety, pricing, product guarantee and subjective norm towards online shopping intention among young men in Kuala Lumpur. 384 sets of questionnaire were distributed using convenience...
محفوظ في:
المؤلف الرئيسي: | Zuhairah, Katmin |
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التنسيق: | أطروحة |
اللغة: | eng eng |
منشور في: |
2017
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الموضوعات: | |
الوصول للمادة أونلاين: | https://etd.uum.edu.my/6946/1/s818762_01.pdf https://etd.uum.edu.my/6946/2/s818762_02.pdf |
الوسوم: |
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